1. Consider Your Skin Type
Is your skin dry, oily, normal or a combination of types? Are you acne-prone or have sensitive skin? The answers to those questions should determine which type of moisturizer you pick because different products are formulated for different skin types.
For example, our Aloe Water Cream is formulated without oils and butters. This is perfect for oily or acne prone clients who are looking to still moisturize.
Our Moisturize cream is for those with Dry skin. It is formulated with aloe vera juice, oils and butters to help lock in moisture.
Our Face Dew is great for dehydrated skin because it is formulated with humectants. It Absorbs quickly for rapid hydration. Feels cooling on tired skin. This works best underneath a more occlusive moisturizer.
The best place to use an oil like our Pumpkin + Cranberry Night oil is after you apply your moisturizer. Oils and other lipids which are anhydrous? (Butters, waxes) bring skin moisture, but not warmth. They nourish, lubricate, and shape a protective lipid layer on the skin's surface to help hold water in, but because they themselves do not contain any water, they do not directly moisturize by hydrating. Oils don't moisturize the face. The only way they can improve skin hydration is by helping to seal existing moisture in the skin–not by adding more.
2. Think about Texture
Normal or balanced skin does best with a light, non-greasy moisturizer, while dry skin may need a heavier, creamier formula that is more likely to “lock in” moisture. Pay attention to not only the texture of the product, but how it feels on your face after you apply and wear it.
3. Read the ingredients
It's hard to tell if certain ingredients will clog your pores, but if you know your skin, you know there are certain ingredients that are just no no's. Also, take a look at the comedogenic scale to see how likely an oil or butter is clog pores. If you have sensitive skin, pay attention to fragrance ingredients. While fragrance isn't bad, it can be sensitizing to some skin types.